When it comes to deciding whether or not to host your own webinar, some people will want help, some people won’t. It depends on a number of factors like how technically savvy you are, how much time you have to commit to the process, and do you have internal resources you can rely on.
If you’re going it alone, you need to pull together each of the pieces:
- choosing speaker
- marketing the event
- processing online registration
- collecting payments
- sending automated reminders
- selecting a phone and web sharing tool
- handling presenter preparation/coordination
- facilitating the call and Q & A session
- sending the post-webinar survey & reporting
Here’s my advice: until you’ve been through the process a time or two, it’s helpful to have someone who is going to hold your hand through each step. There are 2 reasons for this:
- First – they ensure that nothing falls through the cracks and that the event runs smoothly, and
- Second – it allows you to focus on more strategic issues – like getting more people to attend
To learn more about delivering webinars, register for The ABCs of Webinars – a free live webinar being presented this Friday.